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Servicios digitales públicos: el IMPI y la emisión de títulos de patente que realiza

Pamela Serrano Magaña (2023, [Otro, Trabajo de grado, maestría])

Las Tecnologías de la Información y Comunicación (TIC) han logrado acercar a la población a contenidos y formas de intercambio de información que anteriormente no eran posibles; el Internet ha derrumbado fronteras entre las sociedades, los gobiernos, el conocimiento y las oportunidades, creando a su vez nuevas necesidades para caer en el círculo virtuoso de la innovación.

Este artículo plantea una transformación integral en una etapa digital específica dentro de los procesos internos del IMPI, desde el expediente físico hacia el expediente digital para automatizar los procesos de emisión de títulos de concesión de patentes de invención lo que resultaría en una reducción del índice de errores humanos involuntarios, así como la mejora en la atención a los usuarios, al ofrecer mayor certeza en los servicios proporcionados y mayor seguridad en el tratamiento de su información, así como un apego a las normas jurídicas aplicables. El objetivo de esta implementación es reducir el índice de equivocaciones en la documentación oficial emitida disminuyendo en consecuencia, los retrasos y las incidencias fortuitas, y para dicho fin se proponen dos soluciones. La primera, el desarrollar un nuevo módulo dentro del sistema principal existente, que permitirá exportar los datos y generar el título directamente en el formato requerido. La segunda, es la utilización de tecnología de automatización robótica de procesos o RPA por sus siglas en inglés (Robotic Process Automation) para hacer uso de una herramienta que sustituya a la transcripción manual por una transcripción automática.

Digitalización Servicios digitales Gobierno electrónico Instituto Mexicano de la Propiedad Industrial INGENIERÍA Y TECNOLOGÍA CIENCIAS TECNOLÓGICAS CIENCIAS TECNOLÓGICAS

Closing the yield gap of soybean (Glycine max (L.) Merril) in Southern Africa: a case of Malawi, Zambia, and Mozambique

Siyabusa Mkuhlani Isaiah Nyagumbo (2023, [Artículo])

Introduction: Smallholder farmers in Sub-Saharan Africa (SSA) are increasingly producing soybean for food, feed, cash, and soil fertility improvement. Yet, the difference between the smallholder farmers’ yield and either the attainable in research fields or the potential from crop models is wide. Reasons for the yield gap include low to nonapplication of appropriate fertilizers and inoculants, late planting, low plant populations, recycling seeds, etc. Methods: Here, we reviewed the literature on the yield gap and the technologies for narrowing it and modelled yields through the right sowing dates and suitable high-yielding varieties in APSIM. Results and Discussion: Results highlighted that between 2010 and 2020 in SSA, soybean production increased; however, it was through an expansion in the cropped area rather than a yield increase per hectare. Also, the actual smallholder farmers’ yield was 3.8, 2.2, and 2.3 times lower than the attainable yield in Malawi, Zambia, and Mozambique, respectively. Through inoculants, soybean yield increased by 23.8%. Coupling this with either 40 kg ha−1 of P or 60 kg ha−1 of K boosted the yields by 89.1% and 26.0%, respectively. Overall, application of 21–30 kg ha-1 of P to soybean in SSA could increase yields by about 48.2%. Furthermore, sowing at the right time increased soybean yield by 300%. Although these technologies enhance soybean yields, they are not fully embraced by smallholder farmers. Hence, refining and bundling them in a digital advisory tool will enhance the availability of the correct information to smallholder farmers at the right time and improve soybean yields per unit area.

Decision Support Tools Digital Tools Site-Specific Recommendations CIENCIAS AGROPECUARIAS Y BIOTECNOLOGÍA DECISION SUPPORT SYSTEMS LEGUMES YIELDS SOYBEANS

De la estrategia a la ejecución creativa: la publicidad en Toluca

RICARDO VALDEZ GONZALEZ (2000, [Tesis de maestría])

Estudio teórico y de campo sobre la aplicación de los planes estratégicos en programas de comunicación de organizaciones e instituciones en la ciudad de Toluca, Estado de México; definición de métodos creativos de producción de mensajes y evaluación de sus resultados.

Maestro en Mercadotecnia

CIENCIAS SOCIALES CIENCIAS ECONÓMICAS ORGANIZACIÓN Y DIRECCIÓN DE EMPRESAS MARKETING (COMERCIALIZACIÓN)

Distance learning for farmers: Experience during the pandemic

Andrea Gardeazabal (2023, [Documento de trabajo])

In response to the COVID-19 pandemic's disruption of farmer training—a crucial component for enhancing the resilience and livelihoods of smallholder farmers—CIMMYT innovated educational solutions to sustain capacity building in agri-food systems. Addressing the challenges of limited mobile device access, poor internet connectivity, and digital illiteracy, CIMMYT implemented two pilot projects in Mexico. These projects facilitated distance learning for adult farmers in rural areas, employing both internet-based and non-internet methods. The non-internet approach utilized traditional media like print, while the internet-based approach leveraged WhatsApp for educational content delivery. Building on these experiences, CIMMYT expanded its offerings by creating micro -courses delivered through WhatsApp, hosted on the Co-LAB's new Learning Network platform, specifically targeting farmers. This paper delves into the various strategies, methods, and techniques adopted, documenting the learning outcomes, results, and key conclusions drawn from these innovative training initiatives.

Distance Learning Digital Inclusion Innovative Training CIENCIAS AGROPECUARIAS Y BIOTECNOLOGÍA DISTANCE EDUCATION CAPACITY DEVELOPMENT METHODS COMMUNICATION TECHNOLOGY

The public-private confluence of interests between urban and real estate marketing. The case of the Mitikah Ciudad Viva project

ANA PAULA MONTES RUIZ (2021, [Artículo, Artículo])

The shift from a managerial to an entrepreneurial approach establishes a new form of urban governance based on a broader coalition of forces in which public-private partnerships have taken place. The Xoco-Mitikah urban conflict shows that the confluence of interests between the real estate and urban tourism industry embraces the common goal of designing an urban experience that makes the competitive advantages of Southern Mexico City profitable for both. Mitikah’s real estate marketing analysis showed that, through the promotion highlights of the South, the conflictive socio-territorial relationships that emerge along with the construction of real estate megaprojects are emotionally and affectively mediated.

urban conflict real estate marketing social media urban tourism conflicto urbano marketing inmobiliario redes sociales turismo urbano HUMANIDADES Y CIENCIAS DE LA CONDUCTA HUMANIDADES Y CIENCIAS DE LA CONDUCTA

User manual: How to use Agvisely to generate climate service advisories for livestock in Bangladesh

T.S Amjath-Babu Timothy Joseph Krupnik (2023, [Libro])

The Agvisely digital service for livestock integrates location-specific meteorological forecasts generated by the Bangladesh Meteorological Department (BMD) with species specific biological thresholds for weather variables (Temperature, rainfall, and temperature-humidity index (THI). When a biological threshold is to be breached in next five days' forecast, the system automatically generates location-specific management advice for livestock farmers. Advisories are based on a decision tree developed by the Bangladesh Livestock Research Institute (BLRI) and CIMMYT. Agvisely is a smart phone app and web-based service developed by the International Maize and Wheat Improvement Center (CIMMYT) CIMMYT with the support of USAID, securing the Food Systems of Asian Mega- Deltas (AMD) for Climate and Livelihood Resilience and the Transforming Agrifood Systems in South Asia (TAFSSA) initiatives in collaboration with Bangladesh Dept. of Agricultural Extension (DAE) and Bangladesh Meteorological Department (BMD).

CIENCIAS AGROPECUARIAS Y BIOTECNOLOGÍA CLIMATE SERVICES LIVESTOCK DIGITAL TECHNOLOGY

Disruptive approach to integrate data in a digital environment: progress report CIMMYT-Bluenumber 2023

Andrea Gardeazabal (2023, [Documento de trabajo])

This report describes the process carried out a pilot project to evaluate a scalable disruptive approach to integrating data for agronomy research that also incentivizes sustainable production and enables traceability using open data sharing protocol with self-sovereign identity (SSI).

CIENCIAS AGROPECUARIAS Y BIOTECNOLOGÍA DIGITAL TECHNOLOGY DATA AGRICULTURAL RESEARCH